Homes and spaces worth more with the right brand.
In real estate, everyone promises quality, trust and location. Owners, tenants, buyers and investors can’t tell one company from another — so they compare on price and commission.
Everyone sells square metres. Few sell a reason to choose them.
Three signs your brand is holding you back.
You compete on price or commission
If owners and buyers can’t see what makes you different, the cheapest offer wins — and your margin pays for it.
Every project looks different
Each development, building or service gets its own look. Over the years, nobody remembers the company behind them.
Investors and talent don’t see it
Partners, investors and new hires look you up online and ask AI assistants. A dated website says more about you than your best project.
From the company to every project — one clear brand.
- 01
Strategy
2–4 weeksInitial interviews with management, sales and key partners, one workshop and a deliverable session: who you serve — owners, tenants, buyers, investors — and why they should choose you.
- 02
Brand identity
From 2 weeksLogo, visual system and tone of voice for the company and a system for projects and products: signage, hoardings, show flats, brochures. Progress sessions and a final presentation. 3D renders or photography add time.
- 03
Website, SEO & GEO
1–2 monthsUX/UI, design and custom development — properties, projects, owner or investor area and a custom back office if you need one — built to be found by Google and by AI assistants.
- 04
Launch
OptionalA launch plan for the new brand or a new project, with a brand video — for owners, buyers, investors and social.
Clear timings. Clear budgets.
| Phase | Duration | Companies €1–10M | €10–50M | €50–200M |
|---|---|---|---|---|
| Strategy | 2–4 weeks | €2–3k | €4–7k | from €10k |
| Brand identity | from 2 weeks | €2–3k | €5–10k | from €15k* |
| Website, SEO & GEO | 1–2 months | ~€10k | €12–18k | from €20k |
| Launch plan + brand video | optional | ~€5k | €7–8k | ~€10k |
Guide figures, not fixed rates: we adapt to each company’s budget — tell us what you have and we’ll propose a scope that fits. *More with many assets: 3D, photography, content. Strategy and brand can be ready in little over a month.
Homes made for living.
Bunnker manages long-stay rentals end to end — designing and equipping homes that add value for owners and give tenants a place they love. Strategy, identity and digital product, built from the founder’s seat — and a home recognised by the Architects’ Association of Catalonia (COAC).
See the Bunnker caseBunnker · Relats · Girbau · Repsol · SAP · Seidor · Santander
What real estate companies ask us.
Can you brand a single development or product?
Yes. We work on the company brand and on brands for a development, a building or a rental product — with its own website, signage and sales materials — always connected to the company behind it.
Do we have to change our name and logo?
Not necessarily. Often the name carries decades of trust and should stay; what changes is the positioning, the story and how the brand is applied. We recommend a full rebrand only when the strategy shows the current one is holding you back.
How long does it take?
Strategy usually takes 2 weeks to a month, depending on how complex the company is. A rebrand can be done in about 2 weeks. A website takes around a month — two if it is complex or needs a back office. 3D, photography or extra content add time. We work fast: strategy and brand can be ready in little over a month.
How much does it cost?
It depends on the size of the company and the scope. Companies of €1–10M: strategy €2–3k, brand identity €2–3k, website ~€10k. Companies of €10–50M: strategy €4–7k, brand identity €5–10k, website €12–18k. Companies of €50–200M: strategy from €10k, brand identity from €15k (more with 3D, photography or content), website from €20k. A launch plan with a brand video: around €5k, €7–8k for companies of €10–50M and around €10k from €50M. These are guide figures: if your budget is different, tell us — we adapt the scope.
What does the process look like?
Strategy: initial interviews, one workshop and a deliverable session. Brand: time to work, progress sessions and a final presentation. Then UX/UI, design and development, showing you the progress until the result is live. Cesc Callejas leads every project personally.
Do you build on WordPress or Webflow?
No. Templates never quite fit and become expensive to change. We build custom, lightweight websites with simple maintenance — and a custom back office when you need one, which is much faster to work with.
Do you work outside Catalonia?
Yes. We are based in Barcelona and work in Catalan, Spanish and English with companies across Spain and Europe, and with brands that sell worldwide.
Is your brand behind your company?
Tell us where you are. We’ll tell you honestly whether a brand project makes sense now.